alhamdullilah, hari ini kita sudah 3 hari berpuasa. setakat ini alhamdullilah semua berjalan dengan lancar hendaknya. so jom kita update pasal chapter 4 sampailah chapter 6.
CHAPTER 4
In chapter 4 we learn more about it and now the tittle is
"MEASURING THE SUCCESS OF STRATEGIC INITIATIVES".
key performance indicator- measures that are tied to business drivers. other than that its similar with detailed measures that feed KPIs. performance also metrics fall into the nebulous area of business intelligence that is neither technology nor business centered but requires input from both IT and business professionals.
EFFICIENCY AND EFFECTIVENESS
efficiency IT metric is measures the performance of the IT systems itself including throughput, speed and availability.
effectiveness IT metric is measures the IT impact has on business processes and activities including customer satisfaction, conversation rates, and sell through increase.
BENCHMARKING- BASELINING MERTICS
regardless of what is measured, how it is measured, and whether it is for the sake of efficiency or effectiveness there must be benchmarks-baseline values the systems seeks to attain.
benchmarking- a process of continuously measuring systems results, comparing those results to optimal system performance(benchmark values) and identifying steps and procedures to improve systems performance.
benchmarking- a process of continuously measuring systems results, comparing those results to optimal system performance(benchmark values) and identifying steps and procedures to improve systems performance.
THE INTERRELATIONS OF EFFICIENT AND EFFECTIVENESS IT METRICS.
efficiency IT metrics focus on technology and include:
- Throughout
- Transaction speed
- System availability
- Information accuracy
- Web traffic
- Response time
EFFICIENCY IT METRICS
throughout- the amount of information that can travel through a system at any point.
transaction speed- the amount of time a system takes to perform a transaction
system availability- the number of hours a system is available for users.
information accuracy- the extent to which a system generates the correct results when executing the same transaction numerous times.
web traffic- includes a host of benchmark such as the number of page views, the number of unique visitors, and the average time spent viewing a Web page.
response time- the time it takes to respond to user interactions such as a mouse click.
THE INTERRELATIONSHIPS OF EFFICIENCY AND EFFECTIVENESS IT METRICS
effectiveness IT metrics focus on an organization's goals, strategies, and objectives and include:
-usability
-customer satisfaction
-conversation rates
-financial
EFFECTIVENESS IT METRICS
usability- the ease with which people perform transactions and or find information. a popular usability metric on the internet is degrees of freedom which measures the number of clicks required to find desired information.
customer satisfaction- measured by such benchmarks as satisfaction surveys, percentage of existing customers retained and increases in revenue dollars per customers
conversation rates- the number of customers an organizations touches for the first time and persuades to purchase its product or services. this is a popular metric for evaluating the effectiveness of banner, pop up and pop under ads on the Internet.
financial- such as return on investment, cost benefit analysis and break-even analysis.
THE INTERRELATIONSHIPS OF EFFICIENCY AND EFFECTIVENESS IT METRICS.
security is an issue for any organization offering products or services over the internet.
it is inefficient for an organization to implement internet security since it slows down processing.
- however to be effective it must implement internet security
-secure internet connections must offer encryption and secure sockets layers.
METRICS FOR STRATEGIC INITIATIVES
metric for measuring and managing strategic initiatives include:
- web site metrics
-supply chain management metrics
-customer relationship management metrics
-business process re engineering metrics
-enterprise resource planning metrics
WEB SITE METRICS
-abandoned registrations
-abandoned shopping cards
-click through
-conversation rate
-cost per thousand
-page exposures
-total hits
-unique visitors
SUPPLY CHAIN MANAGEMENT METRICS
-back order
-customer order promised cycle time
-customer order actual cycle time
-inventory replenishment cycle time
-inventory turns
CUSTOMER RELATIONSHIP MANAGEMENT METRICS
customer relationship management metrics measures user satisfaction and interaction and include:
-sales metrics
-service metrics
-marketing metrics
CHAPTER 5
in this topic we learn about
''ORGANIZATIONAL STRUCTURES THAT SUPPORT STRATEGIC INITIATIVES.''
organizational structures is employees must work closely together to develop strategic initiatives that create competitive advantages. it also have ethics and security are two fundamental building blocks that organizations must base their businesses upon.
IT ROLES AND RESPONSIBILITIES
information technology is a relatively new functional area, having only been around formally for around 40 years.
recent IT related strategic positions:
-chief information officer(CIO)
-chief technology officer(CTO)
-chief security officer(CSO)
-chief privacy officer(CPO)
-chief knowledge office(CKO)
CIO
oversees all uses of IT and ensured the strategic alignment of IT with business goals and objectives
broad CIO function include:
-manager: ensuring the delivery of all IT projects, on time and within budget
-leader: ensuring the strategic vision of IT is in line with the strategic vision of the organization
-communication: building and maintaining strong executive relationships
CTO
responsible for ensuring the throughout, speed, accucary, availability and reliability of IT
CSO
responsible for ensuring the security of IT systems
CPO
responsible for ensuring the ethical and legal use of information
CKO
responsible for collecting, maintaining and distributing the organization's knowledge
THE GAP BETWEEN BUSINESS PERSONNEL AND IT PERSONNEL
-business personnel possess expertise in functional areas such as marketing, accounting and sales
-IT personnel have the technological expertise
-this typically causes a communications gap between the business personnel and IT personnel
IMPROVING COMMUNICATIONS
-business personnel must seek to increase their understanding of IT
-IT personnel must seek to increase their understanding of the business
-it is the responsibility of the CIO to ensure effective communication between business personnel and IT personnel.
ORGANIZATIONAL FUNDAMENTALS- ETHICS AND SECURITY
ethics and security are two fundamental building blocks that organizations must base their businesses on to be successful.
in recent years, such events as the Enron and Martha Stewart along with 9/11 have shed new light on the meaning of ethics and security.
ETHICS
the principles and standards that guide our behavior toward other people
privacy is a major ethical issue. the meaning of privacy is the right to be left alone when you want to be, to have control over you own personal possessions and not to be observed without your consent.
issues affected by technology advances
-intellectual property
-copyright
-fair use doctrine
-pirated software
-counterfeit software
SECURITY
organizational information is intellectual capital
information security- the protection of information from accidental or intentional misuse by persons inside or outside an organization
E-business is automatically creates tremendous information security risks for organizations.
CHAPTER 6
"EXPLORING BUSINESS INITIATIVES"
Information is everywhere in an organizations
employees must be able to obtain and analyze the many different levels, formats, and granularities of organizational information to make decisions
successfully collecting, compiling, sorting and analyzing information can provide tredemendous insight into how an organization is performing.
CTO
responsible for ensuring the throughout, speed, accucary, availability and reliability of IT
CSO
responsible for ensuring the security of IT systems
CPO
responsible for ensuring the ethical and legal use of information
CKO
responsible for collecting, maintaining and distributing the organization's knowledge
THE GAP BETWEEN BUSINESS PERSONNEL AND IT PERSONNEL
-business personnel possess expertise in functional areas such as marketing, accounting and sales
-IT personnel have the technological expertise
-this typically causes a communications gap between the business personnel and IT personnel
IMPROVING COMMUNICATIONS
-business personnel must seek to increase their understanding of IT
-IT personnel must seek to increase their understanding of the business
-it is the responsibility of the CIO to ensure effective communication between business personnel and IT personnel.
ORGANIZATIONAL FUNDAMENTALS- ETHICS AND SECURITY
ethics and security are two fundamental building blocks that organizations must base their businesses on to be successful.
in recent years, such events as the Enron and Martha Stewart along with 9/11 have shed new light on the meaning of ethics and security.
ETHICS
the principles and standards that guide our behavior toward other people
privacy is a major ethical issue. the meaning of privacy is the right to be left alone when you want to be, to have control over you own personal possessions and not to be observed without your consent.
issues affected by technology advances
-intellectual property
-copyright
-fair use doctrine
-pirated software
-counterfeit software
SECURITY
organizational information is intellectual capital
information security- the protection of information from accidental or intentional misuse by persons inside or outside an organization
E-business is automatically creates tremendous information security risks for organizations.
CHAPTER 6
"EXPLORING BUSINESS INITIATIVES"
Information is everywhere in an organizations
employees must be able to obtain and analyze the many different levels, formats, and granularities of organizational information to make decisions
successfully collecting, compiling, sorting and analyzing information can provide tredemendous insight into how an organization is performing.
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